Lexus was launched in the U.S. in 1989 as a premium car brand from Japan. As a truly global premium car brand with the vision of Progressive Luxury, Lexus has been pursuing and presenting different values from those of conventional luxury cars. We have been striving not only to create a more luxurious experience through automobiles, but also to help in solving many issues that have come along the way. Lexus thinks that "DESIGN" is a process in problem solving and a solution to shape a better society and future.
Lexus is announcing the continuation of the LEXUS DESIGN AWARD to support future creators who can enrich the world. By providing the opportunity to embody unique ideas, create and exhibit prototypes through sessions with world-famous designers as mentors, we hope to help next generation talent flourish.
We welcome designers from all fields: architecture, product design, fashion. We’re looking for "DESIGN" that goes beyond the mastery of shape, form and function, and becomes a process and solution to overcome challenges.
More on here.